Thursday, 21 February 2013



Good afternoon, Synapse Circuit Readers... The biggest mobile event in Europe, the Mobile World Congress, is only 4 days away and it seems that a few manufacturers can’t wait to share their new products for this year! LG are launching more models... Oooh!

Introducing the LG OPTIMUS F SERIES
Optimus F5 Key Specifications:

- Operating System: Android Jelly Bean 4.1.2
- Processor: 1.2 GHz Dual-Core
- Display: 4.3-inch IPS (256 ppi)
- Size: 126.0 x 64.5 x 9.3mm
- Memory: 8 GB / 1 GB RAM / microSD (up to 32GB)
- Camera: 5.0 MP AF / 1.3 MP
- Battery: 2,150mAh

Optimus F7 Key Specifications:

- Operating System: Android Jelly Bean 4.1.2
- Processor: 1.5 GHz Dual-Core
- Display: 4.7-inch True HD IPS (312 ppi)
- Size: 131.7 x 68.2 x 9.6mm
- Memory: 8 GB / 2 GB RAM /microSD (up to 32GB)
- Camera: 8.0 MP AF / 1.3 MP
- Battery: 2,540mAh

LG is expanding its solid 4G LTE presence with the introduction of its new Optimus F Series at Mobile World Congress (MWC) in Barcelona. With LG’s industry-leading LTE technologies, the Optimus F Series is designed to bring a premium user experience and the speed of 4G LTE to a mass audience. Two devices — Optimus F5 and Optimus F7 — will make their global debut at the show.

The Optimus F5 is a 4G LTE smartphone with a 4.3-inch IPS display running on a 1.2GHz Dual-Core processor and largest-in-class 2,150mAh battery while the Optimus F7 offers a 4.7-inch True HD IPS display and a 1.5GHz Dual-Core processor powered by a large capacity 2,540mAh battery for long lasting performance. Both devices will be available with the latest Android Jelly Bean 4.1.2 OS and will include advanced UX features such as the upgraded QSlide and Live Zooming, previously only available in LG’s premium devices.

The upgraded QSlide allows users to open two apps at the same time, both in full screen mode. Users can change the size, position and transparency of QSlide apps according to their preferences. Functions now compatible with QSlide include video, browser, memo, calendar and calculator. Live Zooming, previously only seen in the Optimus G, is now standard in the Optimus F5 and Optimus F7. Live Zooming allows the user to zoom into a specific area while watching a video. Additional features included in both Optimus F Series devices are QuickMemo, QTranslator, Video Wiz, Safety Care and much more.

The worldwide rollout of the Optimus F5 will begin in the second quarter in Europe, followed soon by the Optimus F7 in selected markets. Exact timing and pricing will be announced at a later date.

LG are just blazing at the moment with the success of the Nexus 4! As you can imagine, LG wants to capitalize on their success! I think LG are playing the game well with the level entry Optimus L range that I am sure will sell very, very well this year. And recently the Optimus L5 has come down in price and I am seriously thinking about replacing my ailing Galaxy S. I have given my Galaxy S various Cyanogenmod transfusions and interacting with it is the equivalent of running in a deep sea diving suit!

It’s good to see that LG are at last making a dent on the Android handset scene! However, once the Mobile World Congress is over we’ll be able to get a better idea of where LG will stand! Make no mistake it’s Android that is pushing the mobile industry at the moment! I think if it wasn’t for Android we definitely wouldn’t be enjoying such a diverse range of handsets. Android is at the heart of all this excitement of anticipation regarding new handsets and tablets!

From where I am sitting, LG is currently leading the budget Android handset competition! Will the premium Optimus G Pro give LG the success they need? The Optimus 4X HD came close, but the efforts from Samsung and HTC were stronger! Here’s hoping for the continuing success for LG!

Thank you for reading!

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